Ferrari, the iconic Italian automobile manufacturer, firmly asserts its commitment to preserving the legacy of combustion engines and refrains from embracing a complete shift towards electric or hybrid technologies in the foreseeable future.
In a resolute declaration on Sunday, the company assured enthusiasts that it will continue crafting its signature eight and 12-cylinder engines, which have become synonymous with the brand, until at least the conclusion of the 2030s.
From Breitbart:
The chief of the Italian manufacturer told the BBC in an interview it would be “arrogant” to dictate to customers what they can buy while at the same time walking away from the company’s heritage.
Ferrari instead wants to honor its history of high performance cars using traditional methods of propulsion.
It said electric cars and hybrids would make up an increasing proportion of its range by the end of the decade but would not totally take over manufacturing output.
Ferrari also insisted it would continue to develop internal combustion engines to salute what it called “an essential part of the company’s heritage.”
In the BBC interview, Ferarri boss Benedetto Vigna pointed to this decision as a sign that technology was evolving, and denied doing so would undermine the company’s environmental credentials.
“It is the client who must choose if they want an ICE (internal combustion engine), a hybrid or an electric car.”
Serving its clients and giving them what they want has long been a successful strategy for the company.
Bravo Ferrari!
Thank you for giving the people a choice of what kind of vehicle they want to purchase, as opposed to shoving this electric vehicle trend down our throats.
