U.S. Army Pulls 2 Video Productions Featuring Embattled Actor Jonathan Majors

Jonathan Majors, a well-known actor, was detained in New York for allegedly assaulting a lady, prompting the US Army to halt production on two promotional movies featuring his voice. After falling short of its hiring goals the previous year, the Pentagon hoped to use the ads to increase recruitment.

According to Variety, Majors was detained on Saturday following an altercation that left a 30-year-old lady with minor head and neck injuries. The actor is accused of assault, strangulation, and harassment. He most recently appeared in "Creed III" in the Marvel film "Ant-Man and The Wasp: Quantumania."

Although the 33-year-old actor is "innocent until proven guilty," the Army's Enterprise Marketing Office said in a statement to the Associated Press that it was "deeply concerned by the allegations" against Majors and added that "prudence dictates that we pull our ads until the investigation into these allegations is complete."

Majors appeared in two army advertisements this month with the titles "Pushing Future" and "Overcoming Obstacles." The former boasts of its ability to "change the lives" of recruits while portraying significant battle scenarios from the army's history. The latter also incorporates historical images, but focuses on military innovations in technology. Both conclude with the army's catchphrase, "Be all you can be."

The advertisements made their debut during the March Madness college basketball tournament as the army aims to attract 65,000 new soldiers by the year 2023 from high school and college-aged students.

However, getting there might be challenging. In 2022, the army experienced its worst year for hiring in four decades, falling 25% short of its 60,000 hiring goal. The Pentagon responded to the shortfall by raising enlistment bonuses, lowering fitness standards, and accepting individuals with previously prohibited medical conditions. The Pentagon received harsh criticism from conservatives for enforcing a coronavirus vaccine mandate and subjecting its employees to diversity training.

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