That's where fast-food swoops in, rescuing you from culinary despair with its tantalizing promise of convenience. But hold on a minute! We all know the frustration of those jam-packed popular chains, where precious time slips through your fingers as you wait, wait, and wait some more. It's like the convenience factor is melting away faster than ice cream on a scorching summer day.
Even if you plan ahead and place your order in advance, there's no guarantee that your food will be hot and ready the moment you strut through those doors. Who wants to sink their teeth into a lukewarm, lackluster meal that's been chilling on the counter for a good 15 minutes? Not you, my friend.
But fear not, for Chick-fil-A enthusiasts, a beacon of hope is on the horizon! Prepare yourself for a fast-food revolution, as this beloved chain unleashes not one, but two exciting new features on its upcoming app. Brace yourself for convenience like never before!
Eat This, Not That reported that one of these new features is a useful trick for customers who order a curbside or carryout order through the Chick-fil-A app. If location services are enabled on the app, the app will be able to tell when a customer who ordered ahead is close to the restaurant so workers know when to start preparing an order.
"Also known as geofencing, this technology allows the kitchen extra time to prepare your meal and reduces your wait time," Chick-fil-A said in an announcement this week.
In addition to getting customers their food faster, preparing their meals once they're close to the restaurant ensures that their food will still be hot and fresh when they pick it up.
Several other major restaurant chains have also adopted geofencing technology in recent years. This includes Panera Bread, which launched a service in 2020 that automatically notified restaurants when a customer arrived for a curbside pickup order. Like Chick-fil-A's new feature, McDonald's also recently started using geofencing technology on its mobile app to notify workers to start prepping curbside and dine-in mobile orders when customers are close to the restaurant, Marketing Dive reported.
The second new Chick-fil-A app feature will provide estimated wait times for carryout, curbside, and dine-in orders. Chick-fil-A said that while it is only an estimate, that estimate is "pretty accurate." The feature predicts wait times based on factors like order complexity, size, and "proprietary restaurant analytics," according to Chick-fil-A.
This is impressive and leave it Chick-fil-A to serve up the convenience we all crave.
